Novelis' specialty products receive GreenCircle certification

Atlanta-based Novelis Inc. says GreenCircle has independently verified that three of its alloys produced for the building and construction markets contain up to 99 percent recycled content.

Novelis' 3105, 3004 and 3025 alloys, which are produced at its Davenport, Iowa; Richmond, Virginia; and Uhrichsville, Ohio, facilities, have received the certification. These continuous-cast facilities serve the commercial transportation and building and construction markets, producing flat-rolled aluminum sheet that contains between 77 percent and 99 percent recycled content, the company says.

"At Novelis, recycling and sustainability are central to our values, business model and purpose of shaping a sustainable world together," says Ganesh Panneer, vice president, Operations, Novelis North America. "We are committed to transparency and to being a brand our customers can trust, so pursuing GreenCircle's Recycled Content certification was a natural step for us."

GreenCircle Certified LLC, Royersford, Pennsylvania, is a third-party certification company that provides independent verification that sustainability claims related to an organization's products and operations are honest, valid and transparent.

As part of its goals to reduce its carbon emissions by 30 percent by 2026 and be carbon neutral by 2050, Novelis says it is focusing on increasing the amount of recycled content in its products because it requires just 5 percent of the energy used to produce primary aluminum with only 5 percent of the associated greenhouse gases.

"Novelis has achieved GreenCircle Recycled Content certifications at its Richmond, Uhrichsville and Davenport facilities consecutively for the past decade," Tad Radzinski, certification officer at GreenCircle, says. "Novelis is leading the way by guaranteeing the percent of recycled content by obtaining third-party verifications. Taking the extra step to get certified, especially for so many consecutive years, is a testament to Novelis' commitment to sustainability and transparency."