Hyundai adds to presence in US South

Norcross, Georgia-based HD Hyundai Construction Equipment North America has added Elite Equipment of Beaumont, Texas, to its dealer network.

Elite Equipment will sell and service the full line of Hyundai construction equipment to customers in east Texas and southwest Louisiana.

“The addition of Hyundai to our product offerings is an important step in our evolution as a full-service heavy equipment dealership,” says Michelle Stacey, general manager of Elite Equipment.

“We started in 2016 as 2S Roll-off service, a dumpster rental business, then added a variety of industrial rental equipment. We later acquired Elite Heavy Equipment Rental, which put us in the used construction equipment rental business.”

The Texan says the firm has been seeking opportunities to grow its business, saying, “We’ve been looking for two years to add a new equipment line that we could both sell and rent. We’re excited to be working with Hyundai. It’s a great fit for us and for our customers.”

Now doing business as Elite Equipment, the dealership operates from an 80,000-square-foot facility in Beaumont with a branch on Galveston Island, Texas, offering rentals, parts and service at both locations. Elite will sell and service new Hyundai construction equipment to customers in Jefferson, Orange, Hardin, Tyler, Jasper and Newton Counties in Texas, and in Calcasieu, Cameron and Beauregard Parishes in Louisiana.

“Hyundai welcomes Elite Equipment to our North American dealer roster,” says Mike Ross, senior vice president of HD Hyundai Construction Equipment North America. “The east Texas and west Louisiana markets offer terrific growth potential, and Elite is well-positioned to capture that growth, based on its success as a rental house and its understanding of the customers they serve.”

HD Hyundai Construction Equipment North America offers a line of crawler excavators, including compact models to heavy excavators; wheeled excavators; wheel loaders; articulated dump trucks; skid steer and compact track loaders; crawler dozers; and hydraulic breakers. The company offers sales, service, parts and rentals through its network of more than 100 dealerships operating from more than 200 locations in the United States and Canada.