Bomag holds Innovation Days event

The event included workshops, presentations, live demonstrations and factory tours.


Bomag, a manufacturing and marketing organization for road building and construction machines with U.S. headquarters in Ridgeway, South Carolina, hosted nearly 1,200 guests representing approximately 60 countries during its third biennial Innovation Days Sept. 18-23 in Boppard, Germany. During two-day workshops and presentations, customers saw the company’s products in action, learned about new technologies from application experts and attended factory tours. Bomag also showcased its newly constructed demonstration and training center. 

“Our biennial Innovation Days is the most important Bomag event because it gives our customers the opportunity to tangibly experience our products. In our new demonstration facility, we are able to show our new ideas and technologies in a realistic construction site environment,” Ralf Junker, president of Bomag, says. “Our strength lies in our engineering expertise, our production range and our quality standards. We are convinced that close partnership and cocreation with our customers are the key elements to meeting market demands successfully. Our credo is always ‘customer first.’”

This year’s Innovation Days were the first conducted in the newly constructed demonstration and training center. It is equipped with five training rooms and three service workshops. The adjacent demonstration grounds, spanning a football field in size with a roofed hall, holds about 400 seats and contains space to train customers on the machines.  

“In our new demonstration and training center we can show our machines and offer training in a real-life construction site environment. It is important for our customers to see how the machines actually work and what they are able to do,” Jonathan Stringham, vice president of marketing at Bomag, says. 

The company presented its product portfolio plus a few novelties at Innovation Days. New introductions included the BW 154 APO and the 174 APO tandem rollers with split drums. These rollers combine tangential oscillation technology with a split drum. Combining these two technologies is designed to offer contractors two advantages: sensitive compaction via drum oscillation and a reduction of the shear forces due to the split drum. The drum without belts is designed to be entirely maintenance free. 

The BW 138 tandem roller, another new development, will be equipped with dual amplitudes starting January 2018. In addition to the standard .020-inch amplitude, it will feature a second .008-inch amplitude. The second amplitude is designed to reduce vibration, allowing the flexible use of the roller in cities, on very thin asphalt layers or when compacting around structures. 

“At Bomag, innovation is part of our corporate culture and the vivid exchange with our customers. High operator friendliness is therefore an important aspect in developing new technologies and products. Innovation is often in the details, like the combination of existing oscillation technology with a split drum,” Stringham says.